Principal & Co-Founder

As a principal and founding partner with Continuum Advisory Group, Clark Ellis provides consulting services to homebuilders, real estate developers, manufacturers of building products, tools, and equipment, channel participants, and installing contractors. He has served these clients in North and South America, Asia, Europe, the Middle East and Africa.

In his prior position as a principal at FMI Corporation, Clark assisted homebuilders, building product manufacturers, facility owners, designers, contractors, and trade associations in the United States and globally. During the course of his consulting career, Clark has contributed his expertise to projects involving market strategy, planning, market research, training and development, and process improvement.

In addition to these specific responsibilities, Clark’s research priorities are focused on the evolution of the homebuilding market, the changing role of sales and marketing in the building products industry, the disruptive change of distribution channels, and collaborative business relationships in the building and construction supply chain.

These interests — combined with Clark’s background in strategy and marketing — make him particularly effective in helping clients prepare their strategic and operating plans for success. His background, experience and skills also make him a sought-after speaker for conferences of all types. His US speaking credits include the International Builders Show (IBS), Housing Leadership Summit (HLS), American Housing Conference, Big Builder Conference, UBS Homebuilder University, Utility Supply Management Alliance (USMA), Sheet Metal and Air Conditioning Contractors National Association (SMACNA), and National Insulation Association (NIA).

Clark holds a Master of Business Administration in marketing and general management from the Babcock Graduate School of Management at Wake Forest University and a Bachelor of Arts in political science from the University of North Carolina at Chapel Hill.